Pamper Yourself Like a Princess

Remember when putting on makeup was fun? Less about hiding flaws or adding folds to our eyelids and more about playing dress-up and experimenting with new looks?

Several weeks ago I blogged about collagen that was good enough to eat. Now comes makeup that’s cute enough to display as art! (Well, almost.)

Popular Japanese cosmetics giant Shiseido has released a series of vibrant eyeshadow shades in the Majolica Majorca line. They look like retro-chic perfume bottles or glass containers filled with pretty, colorful sand. Peach shimmer is my favorite.

The blush is also a sight to behold. It comes in an elegant, faux-antique case(“majolica” traditionally refers to tin-glazed, European earthenware) and gives off a princess royalty vibe. It makes a great gift for teens or anyone who wants to feel girly and pampered. MM prides itself on providing affordable, super-cute alternatives to the classic Shiseido look.

As with many items in Japan, packaging is as important as product — especially in the beauty business. Why else would face blotting paper, which is the definition of plain, get the royal treatment so often?

Sarah S.

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Want Smooth Skin? No Need to Inject Collagen – Just Eat It

As kids we’re told that eating too much chocolate or potato chips will give us breakouts. But is it possible to eat your way to better skin?

Japanese organic cosmetics company Fancl seems to think so. That’s why they’ve partnered with Ito-Yokado, the ubiquitous grocery superstore, to create a series of collagen-infused foods. Yes, collagen – the lip plumper and wrinkle reducer normally available only at a plastic surgeon’s or dermatologist’s office.

Fancl’s food line is also enhanced with kale extract, known for reducing weight.

The whole thing reminds me of Jamba Juice and their boosts. I never know which supplement to add to my smoothie: Protein? Vitamin C to fight off a cold? How about calcium or fiber? It’s probably a placebo effect – just knowing that I’m eating fruit, lowfat yogurt and vitamins tends to make me feel great. (Let’s not discuss the sugar.)

But back to botox. Japanese women really value perfect skin, so it makes sense that they pop supplement pills or drink collagen elixirs. Fancl has simply taken the ball and run with it, infusing bread and sweets with life-enhancing additives.

Do people really believe that eating make-up can make them over from the inside out?

Apparently yes – who am I to argue with Oprah?

Sarah S.

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Thinking of doing business in Japan? We can make it easy for you!
japanizmo, a Los Angeles based company, provides practical solutions for U.S. ? Japan business projects. Our experienced Japanese staff will support all phases of your business project to seize business opportunities and turn your vision into a reality. >> Learn more
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