Posts tagged ‘mask’

A Mask for All Seasons

I have strange friends.

While I was in Japan last month — the peak of swine flu pandemonium — my American friend asked me to buy a pack of disposable face masks. “They’re cool! They’re like ninja masks!” he wrote in his email, requesting I buy at least a dozen so that he could parade around with it at night. Very strange.

Any other American would freak out if they saw someone wearing a mask. Bird flu, swine flu, cooties — having a mask on equates to being diseased. On the other hand, wearing a mask in Japan means you’re taking the proper precautions not to catch anything.

The difference in mindset makes way for a greater market for fun and colorful masks. Check these out:

This is a ‘wet’ mask for when your throat is dry. A damp piece of cotton creates a warm mist as you breathe into it:

mask1

Having trouble putting a mask on your kid? Give them a Pooh mask!:

mask2

Decorate your own mask with rubies and rhinestones:

mask3

Have a mask decorating party with all your BFFs!:

mask4

There’s so many other types: masks that won’t fog up glasses, masks for small adult faces, masks with menthol filters, and my particular favorite, masks that allow for room around the mouth to breathe. They can otherwise be very uncomfortable to wear. And if you find yourself constantly taking it off to get some fresh air then you’re defeating the purpose of wearing one. That is, unless your only reason for having one is to be a ninja. Woohoo~!

Himawari

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Thinking of doing business in Japan? We can make it easy for you!
japanizmo, a Los Angeles based company, provides practical solutions for U.S. ? Japan business projects. Our experienced Japanese staff will support all phases of your business project to seize business opportunities and turn your vision into a reality. >> Learn more

June 2, 2009 at 10:50 am 1 comment

Forget Ricola — Mask that Cold!

Hay fever + Swine Flu = paranoia. While your chances of getting the dreaded disease are virtually nil, plain old allergies are still a major pain this time of year. In Japan, it’s not uncommon to see people wearing paper face masks
out in public, to lessen their chances of inhaling pollen or germs.

Last November, the company Pianta came out with a mentholated throat drop candy for easing the difficulty of breathing and soothing the irritable feeling in the nose and throat caused by seasonal allergies. What makes it unique is the fact that they combined it with a mask!

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You eat a candy, exhale the strong menthol and let it permeate in your mask so that you feel better. The mask is understandably popular during allergy season (from October to March) and also recently because of the swine flu. Pianta initially prepared 200,000 bags of candy (with 23 candies per bag) and sold out within two months. They sell for 200 yen. Feel better!

Sarah S.

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Thinking of doing business in Japan? We can make it easy for you!
japanizmo, a Los Angeles based company, provides practical solutions for U.S. ? Japan business projects. Our experienced Japanese staff will support all phases of your business project to seize business opportunities and turn your vision into a reality. >> Learn more

May 29, 2009 at 11:22 am Leave a comment


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