Not Sold on Tamagotchi

October 31, 2008 at 11:28 am 3 comments

Your favorite egg on a key chain is back. But this time Tamagotchi comes with a 1.5-inch LCD screen where you can watch him sleep, play and defecate in full color!

This digital work distraction was ahead of its time when it first came out 12 years ago. For many, it was our introduction to alternative reality. Kids, students and adults alike spent hours to feed and poop their pet in hopes they’d become good citizens of cyberspace. But now we’re in 2008, so the question begs: Why should we muster up the energy to play with our Tamagotchi if it doesn’t even have a USB port?

Personally, I think it’s a pipe dream for Bandai to think they could recapture the same consumer fervor in the ’90s when they sold 40 million in two years. Back then, Japanese junior high students were still packing pagers. Today, their cell phones function as a credit card, a camera, a train pass, a game console and an online shopping portal. Heck, you can even use it as a paper weight! In other words, technology today is multi-functional. Anything less would be archaic.

Granted, the new Tamagotchi is far more savvy than the B&W line-drawings of yesteryear. He now lives in a house with cute furniture and indoor plumbing. He can also step outside to enjoy the changing of the seasons. (I can’t even do that in Los Angeles!)

Given that Japanese people love attaching unnecessary trinkets to their bags, I can see them dishing out $50 just to add to the load. But it’s hard to imagine Americans adopting the pet, especially at that price tag. iPods and cell phones are enough of distraction. And a Tamagotchi doesn’t do enough to justify keeping it around.

Maybe for the next version Bandai could tweak it to do my taxes. Then for sure I’ll promise to feed and burp it. \(^_^)/


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3 Comments Add your own

  • 1. pony  |  December 14, 2008 at 12:00 pm

    I think before you jump ahead saying that bandai is trying to capture what happend in the 90ds with tamagotchis, you should probably research that since 1996 till now they have been pumping out different versions.. if you actually wiki tamagotchi you would see ones from 1996 (the first v) until now… they have pumped out v1, v2, v3,v4, v4.5, v5, v5.5, rock star tama, familitichi, tamaschool, walkatama, uratama, entama, i could go on but i wont.. – see for your self…

  • 2. himawari  |  November 25, 2008 at 3:21 pm

    hi stargotchi, yes, they do exist. =D (I’d reply on your blog ‘cept you didn’t link it =P )

  • 3. stargotchi  |  November 25, 2008 at 12:17 pm

    Do those really exist?
    Please reply in a comment on my websuite! Thanks so much! 🙂
    Stargotchi Girl


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October 2008


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